3 sessions

Define your ICP with me

Two weeks, one to one, to get clear on who you're selling to.

What you leave with

  • A clear ICP, shaped with someone who's done this many times
  • Direct feedback from me
  • A clear ICP you can use for every offer, message, and sales decision that follows

I recommend taking the Clarify your ICP course first. It gives you the framework. This gives you ME.

Over two weeks, we work through your ICP together — what you bring, who you're best placed to serve, and what's happening in their life that makes them need you now. Between sessions, you test it with real people, and I review what you find.

You leave with an ICP you're confident in, not one you're still second-guessing.

Frequently Asked Questions

Do I need to take the course first?

I strongly recommend it. It covers the framework, so our time together goes into your ICP instead of explaining the method. You'll also arrive with a first draft, which makes the sessions much more useful.

Not sure yet?

Got questions?

Grab 15 minutes with Abel. No pitch, just straight answers on whether this program fits where you are.

Book a call
I really like the information you shared with us! Thank you!
Ruth N.Sep 2026
Within a very short time (thanks for that) you were able to convey the message clearly. Thank you.
Manuel V.Aug 2026
It was a great event and I got great connections. Love it. Thanks Abel, Marcela and team for hosting and supporting.
Michael D.Aug 2026
Great methodology to explain the concepts keeping the audience engaged at the same time, amazing event!
Jairo C.Aug 2026
Great job! I really enjoyed it. If you made that a regular, I'd come every time.
Matthew M.Aug 2026
I loved the event, thank you!
Ruth N.Aug 2026
I'm beyond grateful for the opportunity to learn from proven business owners and learning what to do and what to double check before. 🙏
Salvador S.Jul 2026
Thank you for organizing these webinars!
Julia S.Jul 2026
The amazing learning and experiences of business. Thank you for inviting me!
Yazmin R.Jul 2026
It was a great and very valuable session :D
Ana M.Jul 2026
I learned a lot. The definitions of terms was very helpful since I have no business background. I'll keep watching you and get more questions…
Denise K.Jul 2026
The workshop was GREAT. Very dense, no fluff. Perhaps too short, as there was a lot to digest once the mixer came in. This could…
EugeniaMar 2026
Thank you for such a practical and actionable session. It really helped me clarify my ideas and, more importantly, understand how to move into execution…
Dianeris P.Mar 2026